How to Brainstorm Unique Products in a Competitive Market

You don’t need to have a “Eureka!” moment to come up with a great business idea. You can easily come up with great ideas if you ask yourself the right questions.
More people are interested in entrepreneurship than ever before. Everyone gets stuck at “coming up with a good idea.”
One problem I see is people want to create copycat products that aren’t any different from the incumbents. Or they want to make the same thing, but just do it cheaper.