The biggest challenge for any brand is to figure out how to get attention. Everyone has Facebook tunnel vision because they’re the 800lb gorilla in the industry. But Facebook as a platform has become more difficult to work with. Yes, even more than usual.  Facebook costs keep increasing Organic reach is a joke Unpredictable banning [...]

We raced to find toilet paper.We panicked as the stock market nosedived in March. We’ve never seen more fighting going on in our Facebook newsfeeds. And we’ve never spent more time alone and isolated.It’s safe to say that we’re never going to forget 2020. We all went through a lot of pain this year. I’ve learned [...]