It's hard to hire great talent. Think about how fast you can gain skills in business. You can launch dozens of tests a day if you have the budget. You can handwrite sales letters by hand daily to improve your copywriting. But getting good at hiring? That takes a long time. Looking at resumes, interviewing [...]

Running a business is like going to war. Think about how many analogies in business came from the military: price wars, guerrilla marketing, strategic alliances, subordinates, chain of command, and much more. I started studying military strategy for fun in college. I wish I could tell you some grandiose reason why, but the truth is [...]