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                  This page shares my popular articles on affiliate marketing, business, productivity, and more. If you find these articles valuable, then sign up for my newsletter. I’m much more active over email these days.

This page shares my popular articles on affiliate marketing, business, productivity, and more. If you find these articles valuable, then sign up for my newsletter. I’m much more active over email these days.

Plus get instant access to the 3-part Growth Flywheel training – a marketing system that generates customers from scratch.

Charles's Favorite
Complete Archives

Is Affiliate Marketing Dead in 2021? My Honest Thoughts

“Is affiliate marketing dead?” “Is affiliate marketing still worth it?

I’ve always hated these questions, and I’ve been hearing them since 2007.

I hate these questions because they feel like excuses.

It’s kinda like seeing someone half-assing it at the gym. Then seeing them blame their gym equipment for their lack of results.

But now it’s 2021—things have changed over the years.
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What Ten Years in Affiliate Marketing Has Taught Me

Ten years ago, I took a week off from my job to attend Affiliate Summit East.

At that time I was making more money from affiliate marketing than my job...but I didn’t have the courage to quit.

I spent a few days hanging out with other affiliates at the conference, and then I wrote my two-week notice letter on the airplane ride home.

I wasn’t a caged lion ready to be released into the jungle - more like a timid meerkat peeking around the corner.
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Why “What’s Hot” in Affiliate Marketing is Always Changing

I love watching eSports. (Video games being played on a competitive level)

In any game you watch, you might hear the commentators refer to a term called "The Meta." They're talking about what's the most dominant strategy right now.

It's a big picture of what's working and what isn't.

In Overwatch, the meta two years ago was Triple Tank. Your team would pick three hulking tanks to absorb the damage, while they were being supported by three healers.
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How Not to Get Banned From Facebook Ads

I have a love / hate relationship with Facebook.

* I love that it’s great for networking.

* I hate that it’s so distracting, so I deactivated my personal Facebook.

* I love that it’s the best advertising platform in the world.

* I hate that they can ban your account for any reason and not tell you why.
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8 Simple Ways to Fix Your Cashflow Problem

“Money is my military, each dollar a soldier. I never send my money into battle unprepared and undefended. I send it to conquer and take currency prisoner and bring it back to me. ” Kevin Oleary

“No money, no honey” - T-shirts in Bangkok

I thought I was on top of the world when I hit my first profitable campaign. I put $100 into Facebook, and I made $300 revenue. That's 200% ROI!
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Here’s Why Your Offer’s Not Converting

It doesn't matter how great your landing pages, ads, and angles are if the offer you're running sucks. 

Affiliates have a tough time picking out what offers to test out. And if one is performing better than another, they don't know why one offer will outperform another.

Years ago I had an offer that was doing 120% ROI. Everything was great, and my affiliate manager told me to test out this "hot" new offer. I took a look at the landing page and said nope.

The page was hideous. It had typos. The payout was 15% lower.
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